“Guy Fieri’s Downtown Flavortown” Coming to Mountain Mile in Pigeon Forge

“Guy Fieri’s Downtown Flavortown” Coming to Mountain Mile in Pigeon Forge FACE Hospitality’s significant expansion with celebrity chef and restaurateur Guy Fieri is a first among family entertainment centers.

JOHNSON CITY, Tenn. (April 15, 2021) – FACE Hospitality, subsidiary of FACE Amusement Group, has announced plans to open Guy Fieri’s Downtown Flavortown late this year at the Tower Shops within The Mountain Mile development in Pigeon Forge, Tennessee. FACE offers exceptional culinary experiences through a successful partnership with famed chef, restaurateur and television personality Guy Fieri. Flavortown is a place where iconic food, moments together and fun meet in perfect harmony. Just like Fieri’s surprising menus, guests should expect the unexpected when they step into the impressive 43,000-square-foot family entertainment center that is destined to become a “must do” option for Pigeon Forge visitors and locals alike. In addition to a 300+ seat restaurant showcasing Fieri’s famous culinary combinations, Guy Fieri’s Downtown Flavortown will feature a 14-lane Duck Pin bowling alley; over 10,000 square feet of state-of-the-art arcade games ranging from redemption to virtual reality and beyond; a full-service tropical Tiki bar; a photo opportunity in front of an iconic 1968 Chevy
Camaro.; and many options for private parties.

“This is perfect pairing of a chef-focused restaurant with a family entertainment center, and a natural extension of our relationship with Guy Fieri and his team,” said Bucky Mabe, CEO of FACE. “Only the ultimate explorer of all-American flavor could mash-up this ridiculously exciting range of unexpected combinations that will be sure to turn a family night out into lifelong memories. ” FACE’s partnership with the “Mayor of Flavortown” includes Guy Fieri’s Branson Kitchen + Bar at Branson Landing in Missouri and recently announced plans to open Guy Fieri’s Chicken Guy! restaurants throughout Tennessee. FACE is pleased to receive support on this project from John Morgan, a well-known entrepreneur and owner of WonderWorks.

“No matter where you go in this great country, I can put ya on the road to Flavortown, real deal food and good times, that’s what I’m all about. But there’s one experience that I’ve been saving for a special time and place. I’m talking next level, go big or go home, the ultimate party. And I’m bringing the great people of Pigeon Forge with me…to Downtown Flavortown. Scratch made food, craft cocktails, tiki bar, bowling, gaming…you name it, we’re bringing it!” said Guy Fieri. Fueling all the fun will be a full menu offering guests a taste of Fieri’s signature cuisine. Among the favorites will be Trash Can Nachos, piled high with house smoked pulled pork, super-melty-cheese, borracho beans, pico de gallo, and also Fieri’s award-winning Bacon Mac ’N’ Cheeseburger. Downtown Flavortown will feature Fieri’s savory, stuffed waffle creations including the Chilli Mac n Cheese Waffle and the Hot Honey Chicken ‘n’ Fries Waffle. Desserts on offer include the Cheesecake Challenge and Layered Chocolate Whiskey Cake. From the bar, craft cocktails including the Caliente Margarita, local beers on tap and tiki bar classics like the Don Zombie and Caribbean Painkiller will be served.

“We’re very excited to welcome Guy Fieri’s Downtown Flavortown to the lineup of restaurant and entertainment options at the Mountain Mile,” said Dixon Greenwood with the Mountain Mile development. “The atmosphere and menu of Guy Fieri’s Downtown Flavortown will be a perfect fit for Pigeon Forge.” For more information on Guy Fieri’s Downtown Flavortown visit www.DowntownFlavortown.com. For more information on FACE Amusement Group, visit www.faceamusement.com or call (423) 477-4619, for more information on the Mountain Mile visit

Media Contact: Lindsay Rice
Hayworth Public Relations
386-677-7000 x 8

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